David Hoang is aDesigner and Investor.

Building connected AI tools at enterprise scale.

Atlassian

VP, Head of Design — Rovo & AI and Ecosystem

Newsletter

Proof of Concept

Featured talk

Config 2021

Figma Conference

A practical look at scaling design teams without losing their culture.

Podcast

Dive Club

A keynote about creativity, constraints, and possibility.

Design & (Blank)

Hatch Conference

Profile

About

Selected work

More work
David Hoang speaking at Hatch Conference 2024, presenting on stage

Sep 2024 · Hatch ConferenceDesign & (Blank) keynote

Replit Developer Day 2024 event branding and visual identity

Apr 2024 · ReplitDeveloper Day

Play app interface and branding design

Apr 2023 · AdvisorPlay

Proof of Concept newsletter branding and design layout

Dec 2019 · NewsletterProof of Concept

Design philosophy

Seek paradigm shifts. Spot shifts early and build toward them.

Embrace the entrepreneurial spirit. Act like the owner of everything you do.

Software is beautiful. Making high quality software is a calling and privilege to do so.

Method makes magic. Exploration, iteration, and validation until the work feels inevitable.

Iteration over perfectionism. The number one way to be more productive is to reduce the iteration cycle.