Nordstrom iPad App

Project Overview

Designing better internal workflows that result in a better customer experience.

My company was hired by Nordstrom to work with their technology team to create a solution for the upcoming anniversary sale; one of the largest revenue-generating periods for the company. The department I worked with at the time did not have the internal experts to design, develop, and deploy iOS applications.

Prior to 2012, Nordstrom would print a PDF of their inventory for the Anniversary Sale. They were looking for a more portable solution that could be easily updated. Our Xhatch team and Nordstrom collaborated to create a solution for their Point of Sale and an iPad app to have a digital look book that could be easily updated without having to distribute new books.

This is the iPad app I designed and Xhatch developed for Nordstrom’s 2012 Anniversary Sale. It was not in the app store but an app used by sales staff to have access to all their products to show customers right on the floor.

Worked on:

  • Requirements Gathering
  • Wireframes (Omnigraffle Pro)
  • Visual Design

Nordstrom-Anniversary-v1

davidhoang-portfolio-nordstrom_01

Outcome

In the end we delivered a solution both on the iPad and on their Point of Sale. The result was a more efficient method of distributing the latest versions of the look book, saving on operational efficiency and printing.

“David and his team delivered the most amazing solutions, and worked very hard to find ways to deliver the apps within the confines of a huge enterprise network and complex technical landscape. David always delivers on-time, and on-budget, which I especially appreciate about his services. I’d most definitely recommend David and Xhatch to any of my colleagues and friends as they are a joy to work with and knock it out of the park every time!” —Shannon Charron, Product Owner at Nordstrom